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EAN-139780812933161   EAN-13 barcode 9780812933161
Product NameSurfing The Edge Of Chaos: The Laws Of Nature And The New Laws Of Business
LanguageEnglish
CategoryBook / Magazine / Publication
Short DescriptionHardcover
Amazon.comA Buy on Amazon ~ 0812933168
SKU19063493
Price New7.95 US Dollars    (curriencies)
Price Used0.30 US Dollars    (curriencies)
Width6.47 inches    (convert)
Height1.1 inches    (convert)
Length9.59 inches    (convert)
Weight22.4 ounces    (convert)
AuthorRichard Pascale, Linda Gioja, Mark Milleman
Page Count336
BindingHardcover
Published10/17/2000
Long DescriptionEvery few years a book changes the way people think about a field. In psychology there is Daniel Goleman's Emotional Intelligence . In science, James Gleick's Chaos . In economics and finance, Burton Malkiel's A Random Walk Down Wall Street . And in business there is now Surfing the Edge of Chaos by Richard T. Pascale, Mark Millemann, and Linda Gioja. Surfing the Edge of Chaos is a brilliant, powerful, and practical book about the parallels between business and nature -- two fields that feature nonstop battles between the forces of tradition and the forces of transformation. It offers a bold new way of thinking about and responding to the personal and strategic challenges everyone in business faces these days. Pascale, Millemann, and Gioja argue that because every business is a living system (not just as metaphor but in reality), the four cornerstone principles of the life sciences are just as true for organizations as they are for species. These principles are: Equilibrium is death. Innovation usually takes place on the edge of chaos. Self-organization and emergence occur naturally. Organizations can only be disturbed, not directed. Using intriguing, in-depth case studies (Sears Roebuck, Monsanto, Royal Dutch Shell, the U.S. Army, British Petroleum, Hewlett Packard, Sun Microsystems), Surfing the Edge of Chaos shows that in business, as in nature, there are no permanent winners. There are just companies and species that either react to change and evolve, or get left behind and become extinct. Some examples: Parallels between Yellowstone National Park and Sears show why equilibrium is a dangerous place in both nature and business. How Monsanto used a "strange attractor" to move to the edge of chaos to alter its identity and transform its culture. The unlikely story of how the U.S. Army embraced the ideas of self-organization and emergence. Why the misapplication of linear logic (reengineering a business or attempting to eradicate predators in nature) will inevitably fail. The stories in Surfing the Edge of Chaos are of pioneering efforts that show how the principles of living systems produce bottom-line impact and profound transformational change. What's really striking about them, though, is their reality. They are about success and failure, breakthroughs and dead-ends. In short, they are like the business you are in and the challenges you face.
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An article of interest

Making use of the tools we offer

Data Feed API - Extra

The extra items are numerically indexed and provide extra text to go along with numeric values such as weights or distances or even currencies. The attributes that use these extra indexes are all numeric and take two fields. You can send the data in a single field as long as you use the same short or long text that we keep in our database.

Although the data feed API can deliver information as JSON or XML, we are using XML here because it is easier to read.

<attribute>
   <extra_group>Distance</extra_group>
   <field_name>depth</field_name>
   <extra>
      <id>501</id>
      <extra_short>in</extra_short>
      <extra_long>inches</extra_long>
      <seq>10</seq>
   </extra>
   <extra>
      <id>503</id>
      <extra_short>ft</extra_short>
      <extra_long>feet</extra_long>
      <seq>20</seq>
   </extra>
   <extra>
      <id>505</id>
      <extra_short>yrd</extra_short>
      <extra_long>yards</extra_long>
      <seq>30</seq>
   </extra>
</attribute>

Looking at this example, you can see that the EXTRA portion is an array of values each with their own properties. Here is what each section means:

This extra information is normally used in a drop down box next to the numeric data field that we want to enhance. Some examples might be:

You see we can display the long or short version of the extra code by using the ID index.

Fields that make use of this extra information require it when pushing data back to us in the feed. You can either send the data in two fields (value and extra_id) or in a single field (value) as long as the text following the numeric portion matches the long or short version of the extra data we store for the field.

For example, if you wanted to update a field that represented distance with the value "100 yards", you could either send that data just like that in the value field value=100+yards or in two seperate fields value=100&extra_id=505 and you would get the same results. If you send an invalid extra_id or text after the number that doesn't match our accepted list, your update would be rejected.