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EAN-139780534105457   EAN-13 barcode 9780534105457
Product NameInfluence: The Psychology Of Persuasion, Revised Edition
LanguageEnglish
CategoryBook / Magazine / Publication
Short DescriptionHeight:8.07 inches / Length:1.38 inches / Weight:0.71 pounds / Width:5.51 inches
Amazon.comA Buy on Amazon ~ 006124189X
SKU2150993811
Price New6.50 US Dollars    (curriencies)
Price Used7.57 US Dollars    (curriencies)
Width0.84 inches    (convert)
Height8 inches    (convert)
Length5.31 inches    (convert)
Weight5.92 ounces    (convert)
AuthorRobert B. Cialdini
Page Count336
BindingPaperback
Published12/26/2006
FeaturesCollins Publishers
Long DescriptionInfluence , the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
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