|Product Name||Writing For Digital Media|
|Category||Book / Magazine / Publication|
|Short Description||Height:10 inches / Length:7.01 inches / Weight:1.3 pounds / Width:0.71 inches|
|Amazon.com||Buy on Amazon ~ 041599201X|
|Price New||33.82 US Dollars (curriencies)|
|Price Used||8.38 US Dollars (curriencies)|
|Width||0.74 inches (convert)|
|Height||10 inches (convert)|
|Length||7 inches (convert)|
|Weight||20.8 ounces (convert)|
|Long Description||Writing for Digital Media teaches students how to write effectively for online audiences―whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. Fundamentally, this book is about good writing―clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.|
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Article of interest
The maxicode barcode is identified by the circular bulls-eye in the center and a matrix of circular dots that make up the data. Unlike many of the other 2D barcodes, this symbology uses a hexagonal grid rather than bars or squares.
These symbols are always printed as a 1 inch square often found on shipping packages and can store around 93 characters. If more data is needed, up to 8 codes can be chained together and scanned one after the next. The bulls-eye helps the scanner identify the pattern even when packages are streaming by at speed.
There are several modes that these symbols can use. UPS uses mode 2 and 3 on their packages.
- Mode 0 - Obsolete mode superseded by modes 2 and 3. (Older printers will produce Mode 0 if the firmware is outdated. Mode 0 MaxiCodes can be visually determined by examining the two horizontal hexagons in the upper right-hand corner. They will be white if the Mode is 0. For all other modes, they are black.)
- Mode 1 - Obsolete mode superseded by mode 4.
- Mode 2 - Formatted data containing a structured Carrier Message with a numeric postal code. (Primary use is US domestic destinations.)
- Mode 3 - Formatted data containing a structured Carrier Message with an alphanumeric postal code. (Primary use is international destinations.)
- Mode 4 - Unformatted data with Standard Error Correction.
- Mode 5 - Unformatted data with Enhanced Error Correction.
- Mode 6 - Used for programming hardware devices.
If you need to generate your own maxicode barcodes, you can check out the bcgen.com web site.