EAN-139780230104747   EAN-13 barcode 9780230104747
Product NameBrand Media Strategy: Integrated Communications Planning In The Digital Era
CategoryBook / Magazine / Publication
Short DescriptionHeight:9.57 inches / Length:6.42 inches / Weight:0.94 pounds / Width:0.91 inches
Amazon.comA Buy on Amazon ~ 0230104746
Price New21.00 US Dollars    (curriencies)
Price Used1.98 US Dollars    (curriencies)
Width0.86 inches    (convert)
Height9.59 inches    (convert)
Length6.44 inches    (convert)
Weight14.88 ounces    (convert)
AuthorA. Young
Page Count242
Long DescriptionToday's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.
Similar Items9780415243926: The Media Handbook: A Complete Guide To Advertising Media Selection, Planning, Research, And Buying (Routledge Communication Series)
9780844231617: Media Planning Workbook
9780240807539: Branding Tv: Principles And Practices
9780844231570: Advertising Media Planning
9780989133401: Hey Marketers, Get Your Priorities Straight: Setting Marketing Communication Priorities At Startups, Small Businesses, And Non-Profits
9780134904672: Understanding Digital Marketing: Marketing Strategies For Engaging The Digital Generation
9780787950774: Brand Asset Management
9780761926351: Controversies In Contemporary Advertising
9780814404836: The Power Of Positive Criticism
9780472060474: The Image: Knowledge In Life And Society (Ann Arbor Paperbacks)
View 81 more similar items
Created11-20-2012 8:06:54pm
Modified04-16-2017 10:10:21am
Search Googleby EAN or by Title
Query Time0.0229750

Article of interest

After working with the app for a few days, it became clear that the main activity was to search for products using the barcode scanner or a text search. So those options are presented before dropping you on the mobile site's home screen.

From the main screen you can now quickly get to the most likely used activities at a click without any confusion.