Image
EAN-139780136444763   EAN-13 barcode 9780136444763
Product NameThe Shallows: What The Internet Is Doing To Our Brains
LanguageEnglish
CategoryBook / Magazine / Publication
Short DescriptionPaperback
Amazon.comA Buy on Amazon ~ 0393339750
SKUSN-06302012-00450
Price New5.95 US Dollars    (curriencies)
Price Used0.93 US Dollars    (curriencies)
Width0.8 inches    (convert)
Height8.3 inches    (convert)
Length5.5 inches    (convert)
Weight10.56 ounces    (convert)
AuthorNicholas Carr
Page Count304
BindingPaperback
Published06/06/2011
FeaturesFinalist for the Pulitzer Prize
Long DescriptionFinalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”―Michael Agger, Slate “Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply? Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”―from the alphabet to maps, to the printing press, the clock, and the computer―Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways. Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic―a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption―and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection. Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes―Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive―even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.
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Created04-15-2012 1:05:00am
Modified04-30-2020 3:56:03pm
MD52bafcd507ba091fc5bb40e945d5fceab
SHA25693cbd3c9905fbb8ebebe1bb32ba3fb77a4ef08a56d10b51b88e8b757885b04f9
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Article of interest

This symbology was developed by the MSI Data Corporation and is based on the Plessey Code symbology. MSI is most often used in warehouses and inventory control.

This is a continuous non-self-checking symbology meaning it has no predetermined length and there is no validation built into the barcode itself. If you want to validate the data stored in the barcode, you would need to use a check digit. Mod 10 is the most common check digit used with MSI but you can also use mod 1010 or mod 1110. It is allowed but generally not a good idea to omit the check digit all together.

There is a start marker which is represented by three binary digits 110 (where 1 is black and 0 is white). There is also a stop marker which is represented by four binary digits 1001. The remaining markers represent the numeric digits 0-9 (no text or special characters) and each digit is represented by twelve binary digits. Below is a table that describes all of the possible markers. The start and stop markers are the main difference between MSI and Plessey. That and the fact that MSI only covers digits 0-9. You can read these stripes as a binary values where 110 is binary 1 and 100 is binary 0. The stop marker simply has an extra bit on the end.

Character Stripe Bits Binary Value
START 110 1
0 100100100100 0000
1 100100100110 0001
2 100100110100 0010
3 100100110110 0011
4 100110100100 0100
5 100110100110 0101
6 100110110100 0110
7 100110110110 0111
8  110100100100 1000
9  110100100110 1001
STOP 1001 0 + extra stripe

 To create a graphical barcode using this process, you can simply string together a series of 1 and 0 graphic images once you have calculated what your barcode should look like using the table shown above. You can view the source code of this page if you want to see how we created the example shown below.

Code [start]375[stop]
Bits: 110 100100110110 100110110110 100110100110 1001
Graphic:

This is just an example of one way to perform the graphic encoding. It is often easier to just draw the lines instead of tacking together individual images. If you would like to create free MSI barcodes, please visit our barcode generator page. You can save the images you make and use them as needed.

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