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EAN-139780132323192   EAN-13 barcode 9780132323192
Product NameConcepts In Strategic Management And Business Policy, 11th Edition
LanguageEnglish
CategoryBook / Magazine / Publication
Short DescriptionPaperback, 2007
Amazon.comA Buy on Amazon ~ 0132323192
Price New292.37 US Dollars    (curriencies)
Price Used1.15 US Dollars    (curriencies)
Width0.63 inches    (convert)
Height9.88 inches    (convert)
Length7.94 inches    (convert)
Weight28 ounces    (convert)
AuthorThomas L. Wheelen, J. David Hunger
Page Count464
BindingPaperback
Published07/26/2007
Long DescriptionThis book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
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