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EAN-139780130427670   EAN-13 barcode 9780130427670
Product NameBeyond Selling Value: A Proven Process To Avoid The Vendor Trap
LanguageEnglish
CategoryBook / Magazine / Publication
Amazon.comA Buy on Amazon ~ 0793154707
SKU0922-WS0801-A04010-0130427675
Price New3.99 US Dollars    (curriencies)
Price Used0.25 US Dollars    (curriencies)
Width0.5 inches    (convert)
Height9 inches    (convert)
Length6 inches    (convert)
Weight14.72 ounces    (convert)
AuthorMark Shonka, Dan Kosch
Page Count320
BindingPaperback
Published09/16/2002
Long DescriptionHow to sell value, increase margins, make price irrelevant, win executive-level credibility, and create competitive immunity. Selling value is taking on a whole new meaning for sales professionals. Here's a proven process pros can use to address their customer's pressing business issues, position themselves as strategic partners, and recommend solutions that improve the way their customers do business. In Beyond Selling Value , top sales consultants Mark Shonka and Dan Kosch share their proven process for becoming a critical partner in their customers' success. From targeting the most promising prospects, to bypassing the gatekeepers, to reaching the decision makers who are empowered to buy, and to closing the deal with a powerful presentation, the authors impart their battle tested secrets to forging long term business relationships. For sales professionals tired of being beaten up on price, here is a new way to leverage their strengths, elevate their sales game, and establish relationships with those who appreciate their value. Selling Power magazine calls it "a detailed, street smart roadmap".
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Created06-26-2013 6:27:18pm
Modified04-30-2020 3:42:17pm
MD569bf40f055cbcfcbb18af2d055bec183
SHA2567544f10a943c272b2d38120ead3c9639e1192dd33bf7e93cb3487db3814b506f
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Article of interest

This symbology was developed by the Plessey Company in England. A variation of Plessey was used by the ADS Company and is known as Anker Code. Anker Code was used in European point of sale systems prior to the advent of EAN. Another variation is known as the MSI Code.

Plessey offers a full range of HEX digits 0-F. The bit pattern of the bits sets the high order bit at the right which is reverse of how we normally think of bits these days. (MSI puts the high order bit on the left).

The start bar is always "D" (1101) and the terminator can be two binary 1's (11) if the barcode is to be read from left to right only. If the barcode can be read in either direction the terminator will be a single binary 1 (1) and is followed by a reverse of the start character or the "B" (1011).

Digit Strip Bits Binary Value
0 100100100100 0000
1 110100100100 1000
2 100110100100 0100
3 110110100100 1100
4 100100110100 0010
5 110100110100 1010
6 100110110100 0110
7 110110110100 1110
8 100100100110 0001
9 110100100110 1001
A 100110100110 0101
B 110110100110 1101
C 100100110110 0011
D 110100110110 1011
E 100110110110 0111
F 110110110110 1111
START 110110100110 1101
STOP > 110110 11
STOP < > 110110100110110 11011

You can use the stripe bits can be used to generate the graphic pattern. If you want to see this trick, check out the MSI Code page. Plessey uses a cyclic (or polynomial) check code technique which is applied to the reading of barcode labels and transmission of data. This technique is a fair compromise between the extra redundancy and the error detecting power. Roughly one undetected error per hundred million 6 digit transactions.

If you would like to generate your own Plessey Barcode, please visit our free barcode generator page. Make your code, save it and use it how ever you like.

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