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EAN-139780071005074   EAN-13 barcode 9780071005074
Product NameConcepts In Strategic Management And Business Policy, 11th Edition
LanguageEnglish
CategoryBook / Magazine / Publication
Amazon.comA Buy on Amazon ~ 0132323192
SKU1151705
Price New292.37 US Dollars    (curriencies)
Price Used1.56 US Dollars    (curriencies)
Width0.63 inches    (convert)
Height9.88 inches    (convert)
Length7.94 inches    (convert)
Weight28 ounces    (convert)
AuthorThomas L. Wheelen, J. David Hunger
Page Count464
BindingPaperback
Published07/26/2007
Long DescriptionThis book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.
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