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EAN-139780060904197   EAN-13 barcode 9780060904197
Product NameThe Shallows: What The Internet Is Doing To Our Brains
LanguageEnglish
CategoryBook / Magazine / Publication
Short DescriptionPaperback
Amazon.comA Buy on Amazon ~ 0393339750
SKUSN-06302012-00450
Price New6.34 US Dollars    (curriencies)
Price Used2.74 US Dollars    (curriencies)
Width0.8 inches    (convert)
Height8.3 inches    (convert)
Length5.5 inches    (convert)
Weight10.56 ounces    (convert)
AuthorNicholas Carr
Page Count304
BindingPaperback
Published06/06/2011
FeaturesFinalist for the Pulitzer Prize
Long Description

Finalist for the 2011 Pulitzer Prize in General Nonfiction: “Nicholas Carr has written a Silent Spring for the literary mind.”―Michael Agger, Slate

“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply?

Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”―from the alphabet to maps, to the printing press, the clock, and the computer―Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.

Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic―a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption―and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.

Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes―Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive―even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.
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Identified by the bulls-eye pattern in the center of the square, the Aztec Code barcode is easy to recognize. This symbol supports patterns ranging from 15x15 up to 151x151 blocks with one special rune that can encode a single byte. This rune is 11x11 blocks.

Barcode Aztec

The bulls-eye is either 9x9 or 13x13. The ring directly beyond the bulls-eye is the mode section. The remainder of the symbol is the data and error correction. Three of the corners of the core hold the orientation markers. In the image below we have marked the bulls-eye in red, the mode section in green and the orientation markers are in blue leaving the data area in black and white.

Barcode Aztec

The data is stored in pairs of rings that stretch out from the core. The decoding of data starts at the orientation marker made up of three blocks and procedes in a counter-clockwise direction. There is no outer marker to identify the outer boundry because the size is encoded in the core.

Because this symbology is mainly used in industry and not for public consumption, most smart phones can't read them. Try with your smart phone.

Although we don't have a generator here on our site at the moment, there is one availbale at www.racoindustries.com if you wish to create your own Aztec Code barcodes.

 

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